If you are a paid search affiliate who earns money via DTM linking*, you have noticed the following alert in your Google AdWords account lately: *For those not familiar with the lingo, in affiliate marketing “DTM linking” stands for direct-to-merchant linking of an affiliate’s paid search ad whereby the affiliate’s paid search traffic MSN adCenter and Yahoo Search Marketing both allow direct linking to sites that are not your own. (But don’t try this with Google AdWords.) Direct linking means that you can join affiliate programs, create ads for their products, and send click-throughs directly to the merchant’s site. Direct linking occurs when an affiliate uses your web site address as its display URL in search ads. performance” report in your Adwords account, and download it into Excel. and tracking To succeed in affiliate marketing, you need people to click your links. Without passing through a link with your affiliate tag, any action a user takes is valueless to you. With that tag, though, it’s a whole other story. What you need to do, then, is find places where you can share your affiliate links to get traffic. Keep in mind that the best way to promote affiliate products is typically When I first started affiliate marketing, I tried to direct link some CPA offers from Google Adwords. Needless to say, I didn’t really get anywhere. Google definitely don’t like any direct linking to CPA offers. If you want to direct link to CPA offers, do so with PPV, (pay-per-view), traffic sources.
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